With all the technology, tools, tasks, and toys a real estate agent can take advantage of, the challenge is how to fit it all in and operate effectively. What agents often forget is that real estate is a business, and in business there are only two things you can really capitalize on: time and money. […]
Pepsi or Coke? It’s one of the biggest rivalries in drink history! Whichever side of the aisle you occupy, you are unlikely to walk across without being seriously convinced. This is because most of us are loyal brand buyers. Whether it’s soda, shampoo, or clothing, we all have our favorite brands, and we stick to […]
Millennials are more likely to contact their realtor by text message than by phone or email. Flickr / Michele Ursino For decades, the telephone has been the real estate agent’s tool of the trade. But a new wave of young home buyers changes the way agents use these phones. Generation Y, born between 1980 and […]